Screen Australia's New Marketing Guidelines
26-07-2010
Screen Australia has released new guidelines for its Marketing programs. Released during the 37ºSouth Market at this year's Melbourne International Film Festival they focus on screen culture and content.
While there are some changes to the existing guidelines, the most significant is the introduction of an Innovative Distribution Partnership Program.
This program encourages new ways of thinking about, and sharing, Australian content with audiences. Three distribution partners will be funded for two years to release slates of projects across new and emerging delivery platforms, with an annual total of $450,000 available.
The Marketing Program Guidelines including eligibility criteria and application details are available here.